The Jobs to Be Done (JTBD) Framework is a powerful tool to understand customer context and innovate for success. In a market place full of distracted, unpredictable humans innovating takes more than knowing your customer demographics, you need to get into their heads and be prepared for the use of your product within the context of your customers’ lives.
Today, the competition amongst online retail businesses to gain customers and to keep them happy is fierce. Running a good business requires more than just selling a high-quality product. Customers now demand excellence in their experiences and are less forgiving to issues. When it comes to gaining and retaining happy customers, businesses need to offer products/services that addresses their true needs and adds value to their lives
There are a lot of things that feed into the quality of your work life. As social creatures, the culture of our surroundings is one of the most important one.