Andreas Conradi

Product Director

UX & Design

As Product Director, I help orgs build better teams and digital products. I provide leadership, stakeholder engagement and quality assurance across projects — consults on product strategy of innovation & delivery projects ranging from global program-level work for FTSE100 clients, to boutique retail and charities — champions Human-Centred & Lean Design methods and the values they bring — empowers and aligns cross-functional teams — provides line management, recruitment, resourcing — identifies and drives initiatives for continual improvement. During the last 13 years, I have been working for consultancies in Cologne, São Paulo, Amsterdam, and London. As a proud dad of 3, I'm optimistic for the world. He’s eager to create positive change for people and business, and am always up for a good challenge.

Signature skills

Customer journey audit, interview and workshop facilitation, service ideation, personas, service blueprints, flows and wireframes, rapid prototyping (paper and digital), jobs-to-be-done, service as a brand expression.

Achievements at Red Badger

Working on the UX design and implementation of a global digital product over six markets as part of a digital transformation program. Prototyping a series of play cards to help solve sticky challenges with inspiration from Lean, Agile and Coaching. Teaching ‘Innovation Skills and Creative Problem Solving’ at King’s College London and facilitating a Lean Service Clinic workshop at Service Experience Camp Conference 2016 in Berlin.

The thing that changed me

Having kids changed my view on life in the broadest sense. It’s the best source of energy and challenges me in the most meaningful ways. I love their open curiosity and boundless fascination for literally anything. I have never spoken to more garbage truck drivers, zookeepers, and pilots in my life.


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